In a tight, competitive market innovation is essential. Watch for new versions of two favorites coming soon to a grocery store near you: Pops Chocolate Peanut Butter, and Froot Loops Smoothie.The Pops cereal fits the trend this year of adding chocolate to common cereals. Froot Loops Smoothie is comprised of yogurt-covered pieces, another common technique being used in the last few years.
Technorati Tags: cereal, Kellogg, Pops, Froot+Loops, chocolate, breakfastbowl
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