Wednesday, March 22, 2017

Froot Loops celebrates Canada's birthday

One of the aspects of cereal culture that has made it so endearing is the fun experiences that some brands and varieties provide. Despite the gloom and doom in the cereal industry, there are occasional glimpses of creativity, and we have discovered one example in Canada. According to Instagramers @junkfoodcanada and @candyhunting Kellogg is about to introduce a special edition of Froot Loops in conjunction with Canada's 150th birthday this year. Birthday Cake flavour Froot Loops look just plain fun, even though we will have to reserve full judgement until we have a taste.

Recently we have seen several innovative cereals showing up in the Great White North, such as Lucky Charms and Cinnamon Toast Crunch oatmeals. Who knows if any of these cereals will make it to the U.S. or other markets, but we can only hope!

(Image source: candyhunting)

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