Wednesday, September 26, 2007

Kellogg buying Post?

Post has long been an also-ran cereal company, behind the obvious leaders Kellogg and General Mills. In my opinion, there isn't much real innovation or creativity coming out of Post.

The Battle Creek Enquirer reports that rumors are flying in cerealville that Kellogg might be trying to take over its long-time rival.

The article is worth reading. LINK.

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1 comment:

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