It's Wednesday, and a great day to highlight another blog devoted to cereal. Yesterday I had the opportunity to talk with "Poppy", the personality behind Cereal Wednesday, a video blog that almost every week samples and rates a different cereal or associated breakfast food. I always enjoy talking to someone else with the same obsession!
Cereal Wednesday began over four years ago by another pseudonymous figure, NYCD, "as a complete and total goof". Since then Poppy entered the scene as a partner and has largely taken over preparing weekly reviews of cereals, ranging from the popular to the more obscure. These 5-10 minute episodes take about 2.5 hours to produce, and typically feature Poppy opening a box of cereal, sharing her taste impressions, and highlighting key features such as nutrition facts - all unscripted. By her own admission, Poppy is somewhat "quirky", but comes across to viewers as a real person who simply enjoys cereal. Her reactions and opinions seem trustworthy, and overall the home-spun presenations are mildly entertaining and without glitz. While not influenced by it, Cereal Wednesday bears a number of similarities to the trend-setting Wine Library TV with Gary Vaynerchuk.
All in all, Cereal Wednesday is just plain, idiosyncratic fun, which is why Poppy and NYCD have done it. Like most blogs there's no real money in it, and they don't accept samples from companies in order to maintain their objectivity and independence. Cereal Wednesday is a great complement to my own blog, and will be of particular interest to those looking for actual cereal reviews.
Check them out at: www.cerealwednesday.com