Choco Zucaritas

This weekend I came across Kellogg's Choco Zucaritas for sale. This are Chocolate Frosted Flakes, but with a twist: Imported from Mexico but packaged for the U.S. market, although predominately with Spanish labeling. This is not the first time a foreign cereal is being sold here to connect with immigrants, but I'm surprised it isn't done more.

As breakfast cereal becomes more global this may be a trend companies may be trying more frequently.

Technorati Tags: cereal, Kellogg, Frosted+Flakes, Mexico, breakfastbowl

How natural are they?

A growing segment of the cereal market is devoted to cereals that are especially healthful and natural. Some brands have targeted this niche specifically.

But, a recent survey conducted by The Organic & Non-GMO Report found that many breakfast cereals labeled "natural" may contain genetically modified ingredients. This includes those from Kashi, Bear River Valley, and Mother's Natural Cereals. Technically companies that do this are not doing anything wrong, but it does irk health food advocates who believe that it is misleading. Unfortunately, what qualifies as "natural" is not highly regulated, leading to confusion and inaccurate assumptions among consumers.

(Source: Eat Drink Better)

Technorati Tags: cereal, GMO, natural, breakfastbowl

Cereal leftovers

Now that we're through March it's time to clear out a collection of recent cereal related items that caught my attention but didn't make the cut for a full blog post:

urlesque provides a fun visual listing of "54 Cereals We Loved and Lost"

KBTX in Texas reports on a young girl who had friends coming to her birthday bring cereal for the local food bank

The Telegraph reports a study on how recycled cardboard may be a health risk when used with food, such as cereal

The Pitch lists possible career paths for five cereal mascots

Twin City Business reported that the Lucky Charms Leprechaun rang the New York Stock Exchange bell on St. Patrick's Day

Betty Crocker has a recipe for a wedding cake (or for any other celebration) using Trix

Technorati Tags: cereal, breakfastbowl