Thursday, October 13, 2005

Cereal restaurant battle heating up

I have been monitoring the recent birthing of cereal restaurants. Cereality seems to have invented the concept, but copycats are appearing. The Cereal Bowl was the first, and now Cerealogy Cereal Cafe in Iowa (as reported in The Daily Iowan).
Cereality is worried and is threatening lawsuits if the imitators come to close. It's going to be an interesting battle to watch, especially as the concept grows across the country.
Who knows, maybe these restaurants will be as common as hamburger joints today?

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