Wednesday, October 26, 2005


General Mills has setup a fun website in promotion of its Yogurt Burst Cheerios. gives you the opportunity to do karaoke with a twist. You create a virtual star and then sing a song into your computer microphone or on the phone. You then can play back the song with the Cheerioke star lip-syncing to your voice. A creative promotion for generating brand awareness.

Technorati Tags : , , ,

No comments: