Tuesday, January 20, 2009

Banana Nut Cheerios

General Mills has further extended its leading Cheerios brand with new Banana Nut Cheerios. This brings to eleven the number of Cheerios varieties.

Brand extension is an important way for the big cereal companies to innovate and fight off the trend toward generic cereals. Kellogg has done this well with an ever broadening line of Special K products. And Post has found success in its Honey Bunches of Oats line.

But, Cheerios does it best.

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3 comments:

Anonymous said...

I bought one today and it tasted like polyutherane buttplug

Tim Schaefer said...

I tried the new stuff. I like it a lot

Dan said...

Cereal taste great & to the idiot that said " buttblug " grow up & put in your real name instead of the name anonymous. What a 2 year old you are !!