Wednesday, November 02, 2005

Cereal wars - update

In some ways the battle for the emerging cereal restaurant market is getting tiring, but it is so noteworthy that I will provide significant updates.
The Daily Pennsylvannian (student newspaper of the University of Pennsylvannia) provides a good overview of the current battle, and reports that Cerealogy (one of Cereality's competitors) is changing its name to avoid trademark infringement. is continuing its Cereal Solidarity campaign against Cereality's insistence on business method patents, but is clarifying that it is not trying to be confrontational, and that it even likes its overall restaurant concept.


No comments: