Thursday, February 27, 2014

Sweet potato cereal?

At first glance this appears to be either a joke or perhaps disgusting, but it is a real possibility. Food giant Nestlé has filed a patent for manufacturing crunchy, extruded purple sweet potato puffs for use in breakfast cereals and cereal bars. This could offer a natural way to add color to cereal from a plant that has a number of valuable nutritional qualities.

A patent does not make a product, and we still need to see what Nestlé or its licensees come up with. Nevertheless, it is interesting to see some innovation at the ingredient level.

Still, are we ready to buy a box of Sweet Potato Pops at our local grocery store?


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