Wednesday, March 05, 2008

Chia cereal

Remember Chia pets? The tacky little clay figurines that "grow" are based on the Chia grain, a highly nutritious seed that is high in such things as omega-3 fatty acids and calcium.

Ruth's Hemp Foods of Toronto has introduced Chia Goodness, a blend of chia seeds, shelled hemp seeds, buckwheat, dehydrated apples, almonds, raisins, cinnamon, salt and sugar.

Innovative, but is it too niche to gain traction?

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1 comment:

Red Deer Mom said...

Picked this cereal up on a whim at Save On Foods and I love it! A bit of warm milk...delicious and filling.